Effective Web Design

in Web Design Tips |

Here are some essential web design tips that every web site should follow. Design your web site by following these tips and I guarantee that visitors will have a great first impression of your site.

  1. Fast Loading web site designs - This is the number 1 tip that every web designer should follow. You might design a web site that looks fantastic but few people are going to see it if it takes a long time to load. Your designs should be optimized for the web and should not take more than 15 seconds to load. Remember, you might have a great design but very few people are going to see it if it takes a long time to load.
  2. Clear Navigation - Once a visitor has come to your site you need to make them go through your site. To do this you need to have clear navigation. Make sure all your important links are at prominent places. Preferably right on top – that’s usually where a visitor first looks. Make use of menus on the right and the left. Try to link to as many pages of your site. Let your information be accessible from all parts of the site. You never know what a visitor may be interested in. Try to also use the footer for your important links.
  3. All Resolutions - Today, there are computers with all kinds of resolution. They range from 640 x 480 to 1024 x 768 and go even higher. Your job is to design your site for all these resolutions. The best way to do this is to design your site in terms of percentage and not pixels.
  4. Browser Compatibility - Make sure your site is browser compatible. Your web site should look good in Netscape as well as in Internet Explorer. Don’t stop designing your site as soon as you find that it looks great on IE. Usually Netscape gives some problems, especially when you try doing complicated HTML designs. But don’t give up too soon, usually with patience these problems can be easily fixed.
  5. Readable and professional looking fonts - Don’t ask me how many times I’ve clicked out of a site just because the font is in Comic Sans and the color is a bright pink or green. Just by looking at the font you feel that the site is not a professional site. Don’t use Comic Sans and other fancy fonts that may not be available on most computers. If the font you use is not available in a visitors computer the web site will use the default font of your computer which is much worse. So try to keep to common and professional web fonts. The fonts that I always stick to are Arial and Verdana.
  6. Minimize the use of images - I believe that sometimes simple designs are the most effective for the web. Keep your site simple but neat. Don’t clutter your page with big, bulky images that take ages to load. Instead use tables creatively and design eye – catching icons that will draw a visitor’s attention to a particular section of your site. Tip – Visitors are usually more interested in content than in design.
  7. Use of white space - Try not to clutter up your page with too many images, backgrounds and colorful fonts. Again use the Keep It Simple principle by minimizing the use of graphics and using a lot of white space. White space gives a sense of spaciousness and overall neatness to a site. Notice the white space in our site.
  8. Check for broken links - Always check for broken links within a site before uploading it to your web server. In Dreamweaver you can check for broken links by right clicking on any file in the Site Files Window and then clicking on Check links – Entire Site. If you don’t have this facility you need to upload your site and then check it using online tools like Net Mechanic.

Website Navigation

in Web Design Tips |

Website navigation is the most important aspect to consider while designing a website. The primary aim for effective navigation is get your visitors to stay in your site and also for visitors to easily find what they are looking for easily and quickly. Designing effective navigation can also entice your visitors to try out the other things you offer on your site. In this article we will look at some of the basic guidelines you need to follow while designing the navigation of a website.

Effective Navigation Guidelines

While designing the navigation for your site keep the following points in mind:

  • Organized Links
    Make sure your links are well organized according to the order of importance. Visitors should be easily able to find what they are looking for under different categories.
    E.g. All our main links are found on the top i.e. our services, products,portfolio, resources etc.Other interesting links are found on the right of the page. These are common and consistent throughout the site.
    Finally if the web page belongs to a guide E.g web design guide you will find the related links below the right menu and also at the bottom of the page.

    Note: Related links are very important as visitors coming to a particular page will probably be interested in more information you have under the same topic.

  • Clear and Prominent
    Once you have decided on your navigation links, you need to think of the best place to put them. Navigation should be clear and consistent. Try to design your navigation on the top or on the left as these are the first places our eyes go to. Also locate the primary links high enough on the page so that they are visible without scrolling. Navigation images should be seamlessly integrated into the site design. Avoid putting navigation links at the bottom of the page as visitors will need to scroll right down to see the links. If you like you could put the important links at the top AND bottom of the page just to make sure your visitors don’t miss the link.
  • Consistent
    Navigation should be clear and consistent. The important links of your website should be on every page, in the same location, and in the same sequence. Don’t confuse your visitors by putting your navigation links in different places in different pages.
  • Easy to understand
    Make your links easy to understand and to the point. Usually you won’t have enough place to have long links so make use of the space wisely. Visitors need to know where they will go on clicking on a particular link, so make sure your links are understandable or nobody is going to click on your links, which will defeat the purpose of designing a good navigation system.
  • DHTML Menus
    If you have a large number of links under categories and sub-categories you could use navigation menus to organize your links. There are many cut ‘n’ paste scripts available on the Net that you could use to create great navigation systems.

Keeping these basic points in mind you can go ahead and design an effective navigation system for your site. Take a look at other sites to get some ideas on good navigation techniques! Another good idea would be to use eye-catching visuals and small chunks of information to draw visitors to click on a link.